World Bartender Day – February 24, 2027

World Bartender Day
Categories:
Tags:
CareerCocktailDrinking
Where:
International
Date change rule:
Every February 24
Holiday emoji:
🍹

World Bartender Day arrives every February 24, honoring the dedicated professionals who are the heart of the hospitality industry. These skilled mixologists craft beverages, entertain guests, and ensure every patron has a memorable experience. Show your appreciation by tipping generously, trying a new drink, or simply saying thank you.

Want to sponsor World Bartender Day? Learn how

Expected World Bartender Day Deals

As World Bartender Day approaches, expect many bars, restaurants, and spirit brands to roll out special promotions and appreciation events. While specific 2027 deals are still under wraps, last year saw establishments like TGI Fridays offering discounts to industry professionals, while brands such as Bacardi and Diageo sponsored educational workshops and competitions for bartenders. Look for local pubs to host ‘Bartender’s Choice’ nights and craft cocktail bars to feature guest mixologists. We will update this page with confirmed live deals as February 24 approaches, so check back for the latest ways to celebrate.

Platform Guide for World Bartender Day

LinkedIn

Tag National Today (linkedin.com/company/nationaltoday) and use #WorldBartenderDay. Share stories of exceptional bartenders who have made your night.

Instagram

Tag @nationaltoday_ and use #WorldBartenderDay. Post a photo of your favorite cocktail or a shout-out to your go-to bartender.

TikTok

Tag @www.nationaltoday.com and use #WorldBartenderDay. Film a short video showcasing your appreciation for bartenders or a fun cocktail recipe.

Social Media Tips for World Bartender Day

Individuals

Visit your favorite local bar, order a drink, and make sure to leave a generous tip for the bartender who crafts your perfect beverage. A simple 'thank you' goes a long way.

Creators

Create content highlighting the art of mixology, interview a local bartender about their craft, or share a video demonstrating how to make a classic cocktail at home.

Brands

Spirit brands and bar suppliers can run social media campaigns celebrating bartenders, offer special industry discounts, or sponsor local bartending competitions and educational events.

Partners & Brands for World Bartender Day

  1. Diageo

    Founded in 1997, Diageo is a global leader in alcoholic beverages, owning brands like Johnnie Walker, Smirnoff, and Guinness. They actively support the bartending community through training programs and industry initiatives like 'World Class'.

  2. Bacardi

    Established in 1862 in Santiago de Cuba, Bacardi is the world's largest privately held spirits company. They are known for their rum and extensive portfolio, often engaging with bartenders through brand ambassador programs and cocktail competitions.

  3. Beam Suntory

    Formed in 2014 by the merger of Beam Inc. and Suntory Holdings' spirits business, this company boasts brands like Jim Beam, Maker's Mark, and Yamazaki. They frequently partner with bartenders for new product launches and educational events.

  4. United States Bartenders' Guild (USBG)

    Founded in 1948, the USBG is a non-profit organization dedicated to advancing the professional growth of bartenders. They provide education, certification, and networking opportunities for their members across the United States.

  5. TGI Fridays

    Established in 1965 in New York City, TGI Fridays is an American casual dining restaurant chain known for its lively bar atmosphere and signature cocktails. They often run promotions that highlight their bartenders' skills.

  6. Cocktail Kingdom

    A leading global supplier of professional barware and tools, Cocktail Kingdom is renowned for its high-quality, historically accurate, and innovative equipment. They are a go-to resource for serious mixologists worldwide.

  7. Tales of the Cocktail Foundation

    A global non-profit organization, the Foundation educates, advances, and supports the hospitality industry. They host the annual 'Tales of the Cocktail' festival in New Orleans, a premier event for bartenders and spirits professionals.

World Bartender Day Hero

Jerry Thomas

Jerry Thomas (1830–1885), known as 'Professor' Jerry Thomas, was an American bartender considered the 'father of American mixology.' His 1862 book, 'How to Mix Drinks or The Bon Vivant's Companion,' was the first cocktail book ever published, codifying many classic recipes and techniques that are still used today. He elevated bartending from a service job to an art form, influencing generations of mixologists.

History of World Bartender Day

Bartending might appear to be a modern profession, but it is one of the oldest professions known to man — the first bartending job was probably held in the 1400s. It is said to have emerged several thousand years ago in various locations such as Rome, Greece, and Asia. At the time, bartenders would have been the innkeepers and owners of alehouses who would make their own brews and liquors to serve the patrons.

It wasn’t until the 1800s that the common public would develop a somewhat favorable opinion of bartending and refrain from morally and ethically judging bartenders. This was when Jerry Thomas, the “father of bartending”, became popular for the special cocktails he created in his bars in New York City. Thomas was the first one to write a book on bartending, called The Bar-Tender’s Guide, alternatively referred to as How to Mix Drinks, which was published in 1862.

Since then, the profession of bartending has gained more respect for the creativity, skill, and attention to detail that is involved in creating, making, and serving up drinks — often to unruly customers. While the trade witnessed depression in the 1920s and early 1930s (when the United States went through a period of prohibition), bartenders have sprung back into action since then and today once cannot imagine a hospitality establishment without them. World Bartender Day celebrates the creative genius and talents of those at the bars all across the globe. The day might have emerged during a cocktail competition that happens in Australia and New Zealand, called The Perfect Blend.

World Bartender Day timeline

17th Century
The Earliest Use of the Word ‘Bar’

Before this, public drinking places were called taverns.

Early 20th Century
Widespread Prohibition

Countries like America prohibit the manufacturing and selling of alcohol.

1950s
Different Types of Bars

Sports bars, karaoke bars, and comedy bars start opening up.

2018
World Bartender Day

Australia and New Zealand create World Bartender Day at a cocktail-making event.

World Bartender Day FAQs

When is World Bartender Day?

In 2027, World Bartender Day will be observed on Thursday, February 24. This annual occasion provides a perfect opportunity to acknowledge the hard work and artistry of bartenders worldwide.

How many bartenders are there in the U.S.?

The number of bartenders in the U.S. remains substantial, with projections indicating continued demand. The industry is dynamic, with many individuals pursuing bartending as a full-time career or a flexible way to engage with the public.

What is the average salary for a bartender?

While base salaries for bartenders can be modest, their total earnings, including tips, can be considerably higher, especially in bustling urban areas or high-end venues. Experienced bartenders often command higher earning potential.

What is the history of bartending?

The evolution of bartending traces back to ancient taverns and inns, but the golden age of cocktails in the 1800s truly solidified the role. Today, it’s a respected culinary art, blending tradition with modern mixology techniques.

World Bartender Day Activities

  1. Appreciate your bartender

    World Bartender Day is the day to appreciate the staff at your favorite bar. Remember to always be friendly to the bartender — something as small as saying ‘please’ and ‘thank you’ can convey your appreciation.

  2. Tip generously

    Tip appropriately and generously on World Bartender Day to show how much their service is appreciated. It is said that approximately 55% of a bartender’s income comes through the kind tips of customers.

  3. Spread the word

    Grab a few friends or coworkers and head out to a bar after work. Don’t forget to share the day on social media so that other people know about it too.

5 Facts About Alcohol That Will Blow Your Mind

  1. Our brain reacts to alcohol quickly

    It takes about six minutes after the first sip for us to feel tipsy.

  2. It has inspired many country songs

    One in five country songs is about alcohol.

  3. Milkshakes weren’t always meant for children

    Some earliest versions of milkshakes contained alcohol.

  4. Vodka is the world’s most popular alcohol

    Approximately five billion liters of vodka are consumed per year.

  5. Vodka can kill bad odors

    Spraying your clothes with vodka can kill odor-causing germs.

Why We Love World Bartender Day

  1. Celebrates one of the world's oldest professions

    World Bartender Day celebrates a profession that has been around since the 1400s. It’s truly a celebration of a long and rich legacy.

  2. Teaches us to be nicer

    World Bartender Day must be celebrated by appreciating and tipping bartenders. Thus, the day teaches us to be nicer and kinder to those who serve us.

  3. A day to say thanks

    While we cannot imagine a party without a bartender, we often forget to convey our thanks. World Bartender Day reminds us to say thanks to those who ensure that we are well supplied with our favorite drinks.

World Bartender Day dates

Year Date Day
2027 February 24 Wednesday
2028 February 24 Thursday
2029 February 24 Saturday
2030 February 24 Sunday
2031 February 24 Monday